Proofreading, Anyone?

In their second game of the new baseball season, San Francisco Giants outfielder Eugenio Velez wore a  jersey that read “San Francicso.” According to The Associated Press, no one noticed until after the Giants’ 10-4 win over the Astros. Interestingly, the AP story quoted  the Dominican outfielder saying “Incredible!” in Spanish. Except the AP version left out the “i” in incredible.

Another set

...of eyes can be helpful.

I had just finished reading that story in The Seattle Times when I turned my attention to a slick, expensively produced pamphlet published by Animal Health division of Novartis, one of the biggest pharaceutical companies in the world. And yet in its section on training, it refers to “methods based on punitive principals.” (Principles would be the correct word here.)

Doesn’t anybody bother to proofread anymore? A second pair of educated eyes can spare a lot of embarrassment later. Better get an editor.

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3 Comments

Filed under Editing Tips, Writing Tips

3 responses to “Proofreading, Anyone?

  1. Roland Sweet

    Last year’ wardrobe malfunction was the Natinals. Proves my point that the larger the type, the likelier the goof.

  2. Dave Murray

    Hi Mike-

    Last winter, I was stuck in the waiting room of a doctor’s office and was forced against my will, and better judgment, to watch LOCAL NEWS, which has become a horrible experience on so many levels.

    There were numerous typos in the graphics, the funniest being the weather report, which said that Monday’s high temp would be 19, and the low, 90.

    A common problem in the daily paper is the omission of articles, or should I say, ” common problem in daily paper is omission of articles.”

    I feel like I’m watching the old SNL skit “Tonto, Tarzan, and Frankenstein.”

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